Savory Yakisoba the icon of Japanese street noodles by KOTOH SHOJI INC

Mochi ice cream featured in Forbes, and The New York Times join us for the first time. Mochi is a Japanese-inspired rice dough -- this is the outter layer of our mochi ice cream. Our mochi is crafted by our chefs and made with the highest quality of mochiko flour. The flour is first steamed and then carefully kneaded until it becomes delightfully chewy and soft. Once it meets our standards for quality and taste, the dough is then wrapped around our creamy ice cream for an enchanting combination of flavor and texture.

PC: @feedyourgirlfriend

Indulge in our delicious, gluten-free mini soufflé pancakes, made with the utmost care and attention to detail. Our classic flavor is drizzled with honey and topped with a medley selection of fresh strawberries, berries and pineapples. If you're feeling adventurous, keep an eye out for our upcoming flavors: ube, strawberry, and chocolate cream. Each one is sure to satisfy your sweet tooth and leave you craving more. Our menu also features a selection of delicious drinks, including the refreshing matcha latte, the floral sakura latte, the unique combination of matcha and sakura in the matcha sakura latte, and the rich and creamy Hokkaido milk tea.

Juicy Grilled pork is covering Onigiri

Featured by Japanese NY local newspaper, juicy Gyutan the beef tongue skewers by the top 50th chef in Japan is coming.

Savory Yakisoba which got 3rd place at JAPAN Fes Konamon Contest 2022! Their authentic YAKISOBA is made with chewy noodles stir-fried with cabbage, pork, bean sprouts, carrots, aonori (dried seaweed), red ginger, and katsuobushi (dried bonito flakes)!

Explore a savory paradise in the Japanese culture by trying out these delicious Japanese vegetable pancakes, Oconomiyaki by @oconomi_nyc Extra soft on the inside and topped with rich okonomiyaki sauce

The Best Ramen in the U.S. by Thrillist! The champion of JAPAN Fes Ramen Contest on 2016 and 2017.

Tenugui has a history of more than 2000 years! Japanese people value tenugui because It's so useful! It can be used for everything, such as towels, shopping bags, wrappings, table cloths, bandanas, for wiping, and so on Find your favorite tenugui and use it in your own style!

Served with 24k gold sheet, Matcha soft! For the hottest JAPAN Fes vibes, cold and creamy Matcha soft is what everyone needs!

PC: @feedyourgirlfriend

Breaded, deep-fried pork or chicken cutlet with teriyaki sauce. Get the crispy cutlet and cheese pull!

They have been wholesaling unique Japanese 🇯🇵 craft items in NYC for over twenty years, showing our merchandise at the New York International Gift Show at the Javits Center twice a year 🥰 Two times a year I personally return to Japan, searching for wonderful things to buy. Among the items we carry are inexpensive "Mingei" Folk Art items from all over Japan 🗾; Origami and Chiyogami papers, silk and cotton Kimonos, stationery such as Note Cards and Note Pads, plus a large assortment of other unique gift items. We would be very interested in showing you our selection of Japanese gift items 😊

Refreshing Japanese drink featured in local NY Japanese newspaper. Made with 100% yuzu juice sourced straight from Japan, each bottle of Moshi Yuzu Sparkling captures the tart and fragrant flavors of yuzu in an easy, accessible, and delicious way.

Japanese merch such as vintage records, movie brochures, toys, books, vintage Japanese pop records, or vintage movie brochures! Don’t forget to stop by to find cool vintage items!

Chewy mochi filled cookies featured in Eater NY, TimeOut NY, NBC New York live.

Japanese culture and Brooklyn lifestyle are combined! The coolest cloth is coming to JAPAN Fes!

Wheel Cake, also known as “Imagawayaki,” a Japanese dessert that originated in Japan featured in Insider. Not only do we select the freshest and highest quality ingredients to serve the best wheel cakes in town, but we have also spent months perfecting our recipes in order to deliver the most luscious and unique taste to everyone.

Famous anime shaped cotton candy

The 20 Best ice cream shop in NYC by Thrillist!

Juicy chicken yakitori flavored only with sea salt. It’s simple, but it’s the best.